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 How to Understand Food Labels

Understanding a Nutrition Label

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How to understand food labels copy: Welcome

Overview

This eLearning tab interaction helps people read a nutrition label. Through interacting with each of the four color-coded sections, users learn how to interpret nutrition labels and make more informed decisions when grocery shopping.

Audience: People who shop for groceries and want to make more informed food purchases

Responsibilities: Instructional Design, eLearning Development, Graphic Design

Tools Used: Articulate Storyline, Adobe XD

How to understand food labels copy: Text

Text-based Storyboard

I wrote out the text for the project. Adapting the most important information for each section, I wrote short, easily digestible points for each section. I focused on the most important aspect of each section as users only need to know the highlights in order to make better decisions at the    grocery store.

How to understand food labels copy: Text

Visual Mock-ups

After finalizing the storyboard, I created a mockup in Adobe XD to show each slide layer. I created several mockups, experimenting with different colors and visual styles.
I decided to use various shades of green behind the nutrition label and on the title screen to subtly indicate to the user that this experience would help them make healthier food choices. The tinted background photo helped tie the different section colors together and also hint to the user that this information would be used to make decisions in the grocery store.

How to understand food labels copy: Text
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How to understand food labels copy: Text

Development

The development of this project went relatively rapidly as I was able to take direction from my previous projects in Articulate Storyline on how to create seamless interactive slide layers.
I started by creating the base layer title screen in a similar format to the different slide layers to keep the design language consistent. I color-coded the nutrition label to indicate that each section was clickable. When the user hovers over and selects a section, that section is recolored. This visual cue lets users know which section they are currently viewing.

How to understand food labels copy: Text

 Takeaways

As nutrition labels are found all over food products in grocery stores and homes, this project challenged me to present these labels in a visually appealing manner that would actually help users make better decisions, rather than overload them with unnecessary information.

How to understand food labels copy: Text

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